Smarter nutrition choices, powered by AI

AI-enabled meal scanning, expert dietician support, and personalised guidance driving measurable outcomes.
Track meals
Monitor macronutrient intake
Learn daily
Access simple, science-backed content
Follow plans
Get personalisedmeal recommendations
Get feedback
AI-based nutrition recommendations

Healthy eating made simple

Nutrition insights and tracking that drive change

AI, content, tools, and personalised support to help people make smarter nutrition choices and understand the impact of food on their health.

AI-enabled personalised guidance

Content, meal tracking and personalised recommendations to empower smarter nutrition choices.

Recipes

Quick, delicious recipes. Local, affordable ingredients make healthy eating simple.

Articles and mindful practices

Bite-sized learning and practical tools to support mindful eating and lasting behaviour change.

Healthy food partners

Earn points for healthy habits and redeem them with our exclusive reward partners.

5
5 stars
Julie Fillmore
/ DesignWorks CEO

I was really impressed with the personalised dietary strategies and invaluable advice and encouragement. I am eating and exercising properly, have lost weight consistently, feel energised and focused, and absolutely love my lifestyle upgrade. The challenges provide great motivation and the weekly articles are really informative.

Vanessa R.
/ Talent Acquisition and HR Support

One standout feature is Strove's recipe hub — an incredible resource offering nutritious, budget-friendly meals that cater to the whole family. Since my husband was diagnosed with type 2 diabetes, prioritising physical, mental and nutritional health became more important than ever. Strove has been a guiding light throughout this journey, providing invaluable knowledge and support.

Talisha Madunchand
/ Professional Assistant

Strove has helped me on my weight loss journey, which I started 2.5 years ago. I have gone from not being able to get off the couch to being an active member of society who is physically and mentally aware.

Fatima Ryklief
/ Service Delivery Manager

I love all the guidance, insights, webinars, workouts and recipes. I love the conversation it creates among team members. It is a great way to keep individuals — and whole teams — moving and eating well.

12
%
Increase in meals containing fruits and vegetables
29
%
Increase in meals containing healthy fibre
6.9
Average Dietary Quality Index in active members vs 6.0 in sedentary members