Bryte Insurance wanted one employee programme that could cover more than movement.

Its workforce includes about 700 people across South Africa. Strove gave employees a shared place to record activity, reflect on meals, use guided content, join challenges and earn rewards.

Three employee experiences show how the programme works in practice.

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The employee building a repeatable activity habit

Employees can connect a phone or compatible wearable and record movement during the day.

Across active members, the available averages are:

• 59 active minutes per member per day
• 5,400 steps per member per day

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The health connection comes from the wider evidence. The World Health Organization recommends regular physical activity and less sedentary time.

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Mpendulo Nkambule, Experienced Operations Support Specialist, describes the role of the challenges:

"Small daily efforts really can lead to bigger results. The challenges help us stay active, reduce stress, and build healthier habits."

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The employee paying more attention to meals

Members can log meals and record a meal-quality rating. The current average is 6 out of 10.

The value for an individual can still be practical.

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Koni Magatshavha, Internal Communications Manager, describes how the programme affected her attention:

"While I was already active and mindful of my nutrition, the app has helped me stay consistent. I now find myself aiming for my weekly 200 coins, and then pushing further to climb the leaderboard."

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Meal logging gives employees a simple prompt to pay attention to their everyday choices.

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The employee choosing a useful reward

Members earn points through eligible actions and redeem them with Strove's reward partners.

Popular shopping choices have included Shoprite, Outdoor Warehouse, Dis-Chem and Hirsch's. Food and dining redemptions have included Nando's, Mugg & Bean and Mr Delivery.

The range matters because the same reward won't appeal to a 700-person workforce. Employees can choose an immediate everyday benefit or keep earning towards a larger redemption.

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Magatshavha gives a concrete example:

"I've enjoyed quite a few free coffees, and a colleague recently mentioned she paid only R500 for two pairs of sunglasses thanks to her rewards. Personally, I've accumulated 10,000 coins, equivalent to R1,000, just by moving more, eating well, and staying consistent."

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What Bryte can see

Three hundred and forty-three employees have activated the platform.

The people team can review aggregate participation across activity, challenges and available programme features. That reporting can show which parts of the offering employees use.

Bryte's strongest story is the breadth of employee entry points. Movement may bring one person in, meal awareness another and rewards a third. The next proof point is whether those employees return across successive campaigns and whether activation grows beyond the current 343.